Banner Ad Designer

One of the primary forms of advertising on the Internet today is through banner advertisements placed on high-traffic Web sites. Banner ads quite often are designed by a graphic designer. With the Internet growing at an exponential rate, more small businesses are going online. Most of these small businesses can’t afford to have their own in-house graphic designer, so they have to outsource the creation of their ads to outside firms. As a banner ad developer, you will take requests for banner ads via e-mail. After consulting with customers via e-mail or phone, you will construct a banner ad that meets their requirements and price. The revenue will come from the payment for these services.

The most important set of skills for creating banner ads lies in superior graphic design abilities. Familiarity with the standard graphical programs is a must. More recently, however, animated banner ads have become quite popular. To create these types of ads, you will need to be familiar with the Java programming language or Macromedia Flash.

Costs can be minimal to begin this business if you have a computer and the proper software needed to complete the work. Most graphic designers have the necessary hardware and software and are more than capable of designing and developing their own Web site. One part-time person can start this business.


The international potential for this business is without limits. If your graphics are catchy, your ads will be noticed and you no doubt will be contacted for your services. If a client requests banners in another language, have them provide the text and there should be no problem.

Online competition could be formidable. For this reason, great design and excellent customer service are very important. The graphical presentation of your own Web site is of particular importance. Show off your stuff and have an area for client samples and testimonials viewable to the public.

Here some Online marketing techniques :

• Develop a comprehensive link strategy. Establishing links from related sites such as online marketing e-zines, ad agencies, and newsletters is an excellent way to bring targeted business to your Web site.

• Circulate a series of dynamite banner ads for your own services.

• Develop a sponsored listings campaign to bid on appropriate keyword phrases with the popular search engines.

• Participate in marketing mail lists, Usenet newsgroups, and forums.

You can get additional income by increasing your services into related fields such as graphic corporate ID development, e-book covers, e-brochure development, and Web site development, you could expand your income.

Here some Online examples :

Addesigner.com, http://www.addesigner.com. This Web site lets you design your own banner ads in a short time and then download them if you are a member. The banner ads are of the simplest kind, but it is a good low-end solution for some businesses.

Mouser Art, http://www.mouserart.com. A typical small entrepreneurial Web site. However, the excellent site design and layout gives the site a really professional feel.

Art Supply Store

Today everyone is buying products and services online, even artists. The number of potential customers for an art supply store is tremendous. Many artists frequent the Internet to buy supplies such as paint, canvas, brushes, carving tools, and more. The Internet makes it easy for artists to buy products, especially uncommon supplies that are not carried by your local art supply store. Offering uncommon supplies also enables you to practice niche marketing and can produce high returns for your business. Here’s how it works. With the click of a button artists can easily browse through your selection of art products, adding what they like to their shopping cart. When they are finished they can simply check out, pay for the products online with a credit card, and wait to receive the products in the mail. It’s as easy as that.


Knowledge of different art supplies and techniques is an asset, as you want to provide the best customer service to your clients. You can’t do that without understanding their needs.


The cost to set up and run this type of business ranges from $2,500 to $5,000.Initially you will have to pay for the design, development, and hosting of your Web site along with your storefront solution and merchant account setup. All additional costs are associated with promoting your business online and offline, and purchasing and holding inventory.


To start this operation all you will need is one person. This operation is ideal if you are looking to start a business part-time.

This online business has strong international potential, as its products are of interest to artists around the globe.

The site must be kept current. When items are discontinued or out of stock, the Web site and storefront should be updated. The shipping operation of your business should be timely. The prices have to be competitive with the same products available off the Web. Keep in mind that shipping and handling charges have to be added for products bought in your online store.

Here some online marketing technique :
• Develop as many links as possible from art-related Web sites and directories.
• Participate in newsgroups and discussion forums related to art with a cleverly designed signature file.
• Host your own art advice column or daily art tips that will feature your products and current promotions. You could leverage your exposure through an RSS feed.
• Participate in sponsored listings by bidding on appropriate keywords with the popular search engines.
• Develop a permission-based mailing list of potential customers and send weekly e-specials or a newsletter with Art Tips and Resources.

In addition to selling art supplies on your site, you could also help artists sell their artwork. You could auction other artists’ work from your site and then take a percentage of the sale for your services. This would be a great way to earn additional income and would also help to generate repeat traffic to your Web site.

Here some online samples to review :

MisterArt.com, http://www.misterart.com, MisterArt.com is a large discount art supply store that uses a fully integrated e-business strategy to provide art supplies to consumers.

Island Blue Art Supplies Catalogue, http://shopping.islandblue.com, This is a great site with a huge catalogue of art supplies that can easily be purchased directly from their site.

Apartment Locator

Finally, I will start to posting again in this blog. First I want to talk about Apartment Locator. I will explain all about this business. All the things that we have to prepare to start this business, how many number of employee we need, online marketing technique to run this business, etc.

Moving to a new city is never easy. Everyone needs a place to live, but not everybody has the time to look. This is a problem that is being solved by many businesses in major cities across the world. Many savvy individuals are launching their own apartment locator Web sites and are turning quite a profit from doing so. Your main source of income will be referral fees from rental offices of apartments, Condominiums, and other real estate structures. You could also charge a fee for sublets, apartment sharing, and private rental listings. Requests are sent via e-mail from those seeking an apartment to you, the site administrator, with a description of the desired apartment location, size, necessities, and so on, that the individual is looking for. You then take the request and find the best possible location to suit the person’s needs. Once you have found a match, you setup a time for your client to view the apartment. You collect a referral fee if the client signs a lease. Another way to run this type of business would be to set up a searchable database. Those with apartments to rent or sublet would pay a fee to add their listing. People looking for an apartment would search based on specific criteria such as location, maximum rent, number of bedrooms, etc.

This business is great for someone with a thorough grasp of the available living space in the local area and basic Web publishing skills. You should be a clear communicator via e-mail and phone with your clients and the owners of rental buildings so they take you seriously.


Costs associated with starting this business range from $1,000 to $5,000. Initially you will have to pay to design and develop your Web site along with all costs associated with this (e.g., hosting service). If you want to develop the database, there will be additional costs involved—the amount will be determined by the level of sophistication, the number of fields, and the number of searchable fields. Additional costs associated with opening this business include online advertising costs and any offline promotion that you may implement.


Typically this business can be run by one individual to start and will increase depending on the volume of referrals.


Although people from other countries may use this service if they are moving to the country, city, or state that you represent, this business generally has national and regional potential.


Although you want to receive as many referrals as possible, it is important not to let the apartments that you represent take advantage of your site as a free advertising opportunity. To avoid this problem, don’t list the specific names or addresses of the apartment complexes that you represent. You can provide pictures, and general location information. If you give the specific address of the suggested match, your client may go directly to the apartment without even using your service. Of course, if you run this Web site as a database, this will not be an issue as you will be paid up front for all listings. Collection of referral fees is an important issue. Ensure that you have contracts in place with the apartment owners and safeguard procedures that help you to keep your incoming fees organized. Your Web site has to be constantly updated and maintained. When an apartment is rented through you, make sure to show this on your site. When an apartment is no longer available, remove it immediately from your site.

Here some online techniques to run this kind of business :
• Develop links from as many Web sites and meta-indexes as possible that target your geographic audiences.
• Purchase banner ads on geographically targeted Web sites (e.g., if you represent apartments in New York, purchase a banner ad on a Web site about living in New York).
• Participate in sponsored listings with the search engines by bidding on appropriate keyword phrases.
• List your site in the classified ad section of nearby online newspapers.
• Participate in real estate or geographically specific mailing lists with a cleverly designed signature file.

You should consider partnering with businesses that could benefit from your referrals. For example, local moving companies or furniture rental businesses could benefit from your referrals, since you target the same market. This could prove to be quite profitable for your business. An alternative to this would be selling advertising to these businesses on your site.

Here some online samples to review :

Sami-Apts.com http://www.sami-apts.com, this is a great student apartment locator service.
AOK Apartment Locators http://www.aokapartmentlocators.com, A dynamite apartment location service in the Dallas-Fort Worth, Texas, area.

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e-Business Features

The consumer is king. This statement is especially true in the e-business realm. For instance, if you were to visit an offline bookstore to do your holiday shopping, you might browse through the aisles for a few hours, pick out a few books you wanted to buy, and take them to the cashier to pay for them. If you asked the cashier whether the bookstore offered gift-wrapping or shipping services, the response from the vendor would probably be “no, we don’t provide those services.” You would be satisfied with this and make the purchase anyway. You would then take the gifts home, wrap them, and ship them to their various destinations. If you are making the same gift purchases in an online bookstore, you expect to be able to have them gift-wrapped and delivered to any address you desire. It defeats the purpose somewhat if you have to pay to have the books
delivered to your address, only to turn around and pay to ship them someplace else. If you are purchasing the books as gifts, you want to have them gift-wrapped. Again, it defeats the purpose if you have to have the books sent to your address so that you can gift-wrap them and then reship. Online it’s a whole different world. Consumers have higher expectations. Often they shop online for the convenience and expect the online merchant to meet all their needs. Consumers expect the online merchant to deliver what they want, when they want it, and how they want it. If you don’t provide what they want the way they want it, another vendor is just a click away.
Not all possible features of an e-business site are applicable to every business, but if you intend to be competitive online, you must give your consumers what they are looking for. You might have something they want, but if they cannot conduct transactions easily on your site and competitors offer more point-of-sale service, people will leave your site and shop at another site that is easier to buy from. This section focuses on some possible e-business features that you might want to include on your site. Decide which features are most applicable to your business and implement them into your e-business system. I will explain all detailed e-business features that you might want to include on your site.
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